When dreaming up The Refinery, my desire was to create a process that would not only be efficient and effective but a beautiful experience that will leave you feeling encouraged, prepared and motivated. The branding experience is a 6-8 week process of discovery, design, development and preparation. We will spend very focused time, exploring and designing your brand from start to finish.
BRAND & WEBSITE DESIGN | Starting at $5000
BRAND & WEBSITE DESIGN | Starting at $4000
Starting at $200
- Detailed Questionnaires Outlining Your Brand, Client Experience and Website
- Brand Inspiration Board
- Logo Design: Primary and Alternate Logos
- Brand Style Guide: Patterns, Type Combinations, Color Palette
- Website Design: Complete Responsive Website Design, Blog Design and Ecommerce through Squarespace
- Collateral Designs: 3 Collateral Pieces of Your Choice
- Ex. Thank You Cards, Envelope Liners, Pricing Catalogs, Social Media Icons, Mini-Brochure, Newsletter
THE BRANDING PROCESS
1 | INSPIRATION BOARD
The Inspiration board is where the magic happens. This is where you will start to see your vision come to life. Before our process begins, you will create a secret Pinterest board of the images that make your heart leap and catch your eye. I will use the images you've selected to pull together colors, patterns, textures and photos that encompasses the vision you have.
2 | LOGO CONCEPTS
With the Inspiration Board finalized, I will begin the design of 3 very distinct design concepts. Together we will narrow down the options to the logo that best fits your vision and style. I then make any revisions necessary to give you your perfect logo!
3 | WEBSITE DESIGN
It's time to get started on the image that will be seen by the masses. All websites are designed through Showit5 or Squarespace, both strong platforms for creative entrepreneurs. I begin with the layout of your site, making it effortless and natural for your users and add in all of the elements of your brand as well as pieces of your work to make the site fully you.
4 | COLLATERAL PIECES
Your client experience is not only about you but the pieces you put in the hands of your client and I want them to be perfect. On the final day of design week, I will take in what has been designed to this point and design each of your collateral pieces.
5 | LAUNCH DAY
Here comes the fun, nerve-wracking, exciting, heart stopping, what you've been waiting for day -- it's LAUNCH DAY!!! Let's celebrate. Your new website goes live and we want to shout it from the rooftops. We'll do it together on The Refinery's blog and social media. You will be getting all the attention you so rightly deserve, leaving you with the motivation to hit the ground running.